Fera

Name: Fera Coach Jacket
Brand: FERA
SKU: FEFC2252
Price: 125.0 GBP
Availability: InStock

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A love letter to the British countryside...

... bringing together a celebration of rural culture with a premium menswear styling. Founded at the end of 2021 by two friends who saw the outdoors not as something to conquer but as a rich tapestry of culture and heritage and crucially a place to have a good time.

"It is a lovely moment for us to partner with Orvis, a brand that has such a deep heritage in fishing and the great outdoors. We grew up fishing together, always armed with Orvis gear and that still remains true to this day." ~ the Fera Team

Orvis UK is partnering with Fera through a shared love of time outdoors and an appreciation for products made to last. Founded by two lifelong anglers, Fera creates enduring pieces that nod to the spirit of fly fishing and the places it takes us. Together, we share a deep respect for the natural world and a commitment to preserving it for future generations.

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Fera Coach Jacket

Aaron, Orvis UK Managing Director: I love how this jacket bridges both worlds as it’s built for anglers but styled for everyday life. Fera has really captured that blend of authenticity and modern design that sits so naturally alongside Orvis.

Cut to the classic coach silhouette in a cotton blend, the jacket features brass snap buttons, elasticated cuffs and an adjustable hem. To top it off, Fera have tonally embroidered their logo on the chest and silkscreen printed the urban trout on the back.

Fishing screenprint on back
Tonal Fera logo embroidery on left chest
Antique brass button closure
2 Side Pockets
Adjustable waist hem

Regular price £125.00

Unit price per

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Fera Double Haul Knit

Emma, Community Marketing Manager: This knit feels rooted in the outdoors but totally at home anywhere. It’s crafted to last yet still feels incredibly soft and comfortable. It’s made for those great days that start on the river and end in the pub.

The Double Haul is made from 15 different yarns of responsibly sourced Merino lambswool to create an intricate intarsia design of a fisherman in the fight of his life with his dream fish.